Samsung prices its 110" 4K MicroLED TV at $155,000

A few days ago Samsung launched a new MicroLED TV, 110-inch 4K prefabricated (not tiled) display. Today Korean publication PulseNews revealed that the TV costs 170 million Won, or about $155,000. Preorders will start before the end of 2020 and the TVs will ship in Q1 2021.

This is a premium at-home TV display, that offers a "breathtaking visual experience" - but still this is an extremely high price that means Samsung will not be able to sell large numbers of its new TV.




Samsung is already producing microLED TVs - but these emissive displays actually use mini-LEDs (or quasi microLEDs as some call them) chips. Moving to smaller microLED chips will enable Samsung to produce smaller displays of higher resolutions.

According to reports Samsung partnered with PlayNitride and Epistar for the microLED chip technology. Samsung's current mini-LED supplier for its "microLED TVs" is Sanan Optoelectronics - which is also developing microLED technology and aims to become Samsung's second supplier for such chips.

Posted: Dec 19,2020 by Ron Mertens